Customer feedback is information provided by clients about whether they are satisfied or not with a product or service and about their experience they had with a company. Customer service is incredibly important in today’s online society. Not only can customer feedback increase your industry competitiveness, it can also provide new customers, repeat sales and drive growth. Did you know, that 88% of consumers say they trust online reviews as much as personal recommendations and 33% say they’ll consider switching companies after just a single instance of poor service. In fact, companies lose more than $62 billion annually due to poor customer service.
Customer reviews are more than just another trend, they can make or break a company. The best way to approach this growing customer influence, is by implementing a customer feedback program. Roughly 80% of companies use customer satisfaction to determine their overall performance, which is why a customer feedback program is essential to a company’s business strategy.
A customer feedback program formalises the level of customer service a company would like to achieve and how they are going to achieve this goal. At Jago, we have listened to our customers feedback and we understand that implementing a feedback program is too hard and time consuming and to be honest, we completely understand! Which is why we created Jago. Jago was created to be a real-time customer feedback software, to enhance business growth and online reviews. Instead of having a full blown customer feedback strategy, businesses can do something that’s really effective and will have a huge positive impact to their business without lifting a finger via Jago.
Put simply, Jago is your customer feedback program. We do the hard work, communicating with every customer, using the latest technology to ensure the highest quality feedback is received through an engaging platform. We use the Net Promoter Score® (NPS), which provides an overall performance of a business by taking away the percentage of detractors from the percentage of promoters, leaving a score between -100 and 100. Using NPS software has been clearly shown to be a key indicator of business growth – in short, the better your net promoter score, the better your financial performance. This score also allows a company to understand the areas they are excelling as well as the areas that might need some improvement.
Jago brings together disruptors, tech wizards and innovators with business brains, financiers and governance specialists. While we come from diverse backgrounds, we are united in our passion to help businesses build companies that people love. We are driven to make the complex simple, using technology to connect you with your customers. Which is why we have made it simple to integrate a customer feedback program into your current business strategy, without you lifting a finger. You’ll receive the results, while we implement the strategy. For more information, contact Jago today and book a demo.